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🔗 UTM Builder
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UTM Campaign URL Builder
Build campaign-tagged URLs for Google Analytics. Pick a preset or customize your own.
Quick Presets
Google Ads (CPC)
Meta Ads (Paid Social)
Email Newsletter
LinkedIn Ads
Twitter / X Ads
Organic Social
Affiliate
Website URL *
utm_source *
Where the traffic comes from
utm_medium *
Marketing medium or channel
utm_campaign *
Campaign name — use lowercase and hyphens
utm_term
(optional)
Paid search keyword
utm_content
(optional)
Differentiates ads/links
Generated URL
Copy URL
https://example.com/landing-page?utm_source=google&utm_medium=cpc&utm_campaign=brand-campaign
Tips:
Always use lowercase. Use hyphens instead of spaces. utm_source, utm_medium, and utm_campaign are required by GA4. utm_term and utm_content are optional.